• Understanding Real Estate Virtual Staging
• How Virtual Staging Speeds Up the Sales Cycle
• The Benefits of Virtual Staging for Real Estate Sales
• Virtual vs Traditional Staging: A Cost-Effective Alternative
• Top Tips for Effective Real Estate Virtual Staging
• Realizing the Power of Virtual Staging to Drive Sales

Guest Author: Colin Hannan

Real estate virtual staging is a unique and cost-effective way for developers and investors to showcase the potential of one or more properties that they have for sale. 

So, how does it work? Virtual staging services use scaled, high-resolution photographs of furniture, decor, and accessories to enhance different spaces throughout a property and bring it to life.

The AI-driven process can make a room look ultra-realistic and attractive to potential buyers, even when they can’t view the property in person. 

The turnaround times are faster and the process is more efficient than traditional home staging, plus virtual staging costs are significantly lower, providing a greater return on investment for sellers.

In this article, we will look at how to leverage real estate virtual staging to accelerate the sales cycle and discover some of the unique tips and techniques used to increase customer appeal.

Understanding Real Estate Virtual Staging 

There are multiple differences between real estate virtual staging and traditional home staging. Virtual staging uses digital photo-editing tools to transform empty rooms with customized furniture and decor. 

These tools are sometimes enhanced by data-driven insights, meaning that design styles can be tailored to suit a target demographic and cater to their preferences.

It’s a quick, easy, and cost-effective method that helps homes sell without the need for costly renovations or an interior designer.

In contrast, physical or traditional staging can involve employing decorators, removal companies, and design consultants.

The process takes longer and this can slow down sales due to the time it takes to get the property ready for market. 

How Virtual Staging Speeds Up the Sales Cycle 

Capturing Attention With High-Impact Imagery

Using high-impact virtually staged images that align with the wants and needs of potential buyers can really help them resonate with a property.

Innovative designs and decor, realistic lighting and accurately scaling the furniture can spark new ideas as clients begin to imagine themselves living in the space.

The more ultra-realistic the images, the more buyers become engaged, and as the property conveys a clear message, it builds confidence, helping to speed up and increase the sales process.

Enhanced Flexibility and Customization

With a virtual staging service, sellers have the ability to customize each property or room, and as design options are unlimited, it’s easy to change and modify the furniture style, decor, or color scheme based on the success of your marketing campaign.

The digital staging service is flexible and scalable  – investors with one or multiple properties to sell can receive their photographs in 24-48 hours and keep them on file to use again for further projects.

Cost Efficiency and ROI

The National Association of Realtors 2023 report stated that staging can increase a home’s value by 1% to 5%. Additionally, the savings made by virtually staging properties can positively impact ROI.

This is because virtual staging can be scaled without the requirement for additional labor or resources – a huge benefit if you have multiple homes to sell. 

There’s no storage or decorating to take into account as items can simply be added or removed from the photographs digitally.

The service is cost-effective too – virtual staging costs start from around $20 per image to just a few hundred dollars to stage an entire room.

Traditional home staging in comparison can cost anything between $5000 and $20,000 USD depending on the size of the property.

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The Benefits of Virtual Staging for Real Estate Sales 

Quickly Showcases the Potential of Vacant Homes

Virtually staged photos can often make a vacant home appear ready to occupy. When empty rooms are digitally furnished using realistic 3D models, the space becomes more appealing and flattering.

The property instantly feels more welcoming, it looks organized, clean, and uncluttered, and when rooms are depersonalized, prospective buyers can begin to imagine themselves living in the space.

Boosts Real Estate Marketing Efforts

Using virtually staged images that are ultra-realistic polishes the property, making it appear more attractive to potential buyers.

Additionally, high-res pictures and virtual tours can be used across multiple marketing channels and they can generate interest via emails, newsletters, and real estate websites.

The digital images can also help to sell new build properties. Proven Partners real estate marketing has great examples of how virtual staging was used to sell their exclusive luxury villa project in Zanzibar. 

Improves Buyer Decision-Making

When you add furniture, decor, and landscaping to vacant homes, it helps buyers emotionally connect with the space.

Ideas begin to flow and the true potential of the property can be recognized as they start to plan colors, furniture styles, and artwork for the walls.

The hyper-realistic imagery, coupled with accurate lighting and scaling also helps to accelerate the sales process – buyers are able to make decisions quicker as they already have a vision of life in the property.

Reduced Time on Market

The Real Estate Staging Association says that properties that have been staged spend 73% less time on the market.

This is because when properties are beautifully presented with high-resolution images, they tend to attract more buyers and become instantly more desirable.

This creates a sense of urgency and can often lead to higher prices, greater customer satisfaction, and increased sales.

Virtual vs Traditional Staging: A Cost-Effective Alternative 

One of the main differences between virtual staging vs traditional staging is the cost. Using ultra-realistic photos to stage a property can engage potential buyers quicker while ensuring the property is aligned with their preferences and styles.

From a logistical perspective, there are no transportation and moving costs involved in virtual staging, and rather than taking a few weeks to traditionally stage a property, 3D models and photos can be turned around in 24 to 48 hours.

Another benefit to real estate virtual staging is that agents and investors can keep a portfolio of the images used, making it easier to stage multiple properties at once or utilize them again in the future.

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AI Virtual Staging

Interiors. Landscapes. Commercial. Virtually transform any space.

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Top Tips for Effective Real Estate Virtual Staging 

Choosing the Right Design Style

The aim of marketing your property is to get it to appeal to as many people as possible and to do this successfully, you need to highlight its unique features.

For example, if your property has a stunning pool area, add plants, loungers, and accessories to enhance the space. If there’s a breathtaking view, use minimal and modern furnishings to make the vista a focal point.

Keeping the primary furnishings neutral in tone is advantageous. This means that the photos can be used for other projects with just the artwork and accessories being replaced.

Also, using neutral colors allows you to draw ideas from outdoor landscapes such as the desert, mountains, or ocean to choose colors and patterns for textiles and soft furnishings.

Also, ensure that the decor aligns with your property and audience. A modern beachfront villa filled with antiques may not appeal to high-net-worth millennials, just as eco-style smart decor may not align with a historic home or the needs of wealthy retirees. 

Using Floor Plans and Accurate Layouts

Using a floor plan when marketing your property alongside virtually staged images can help prospective buyers better understand the layout and room dimensions.

The plans can represent each space accurately and the furnishings can be scaled so that the property size isn’t misleading.

Using floor plans can increase the interest of buyers significantly as they have the freedom to explore the home virtually and envision themselves in it.

Hiring a Professional Virtual Staging Service

There are many virtual home staging companies out there, but it’s always wise to do your research and hire professionals.

Obtaining realistic results can make all the difference to successful marketing campaigns. The images should always be ultra-high resolution and authentic – light and shadows in the property should be captured correctly and attention to detail is key.

Professional virtual stagers are often former interior designers, 3D modelers, and photographers and they can ensure that the property is accurately represented while highlighting its best features.

Realizing the Power of Virtual Staging to Drive Sales 

There are many benefits to using real estate virtual staging for real estate agents, investors, and property developers. 

1. It’s the most convenient and cost-effective way of staging properties
2. Quick turnaround time in 24-48 hours
3. High-resolution photos can be scaled to market multiple properties
4. Visually appealing for real estate marketing and websites
5. Can generate faster sales and higher ROI
6. Increases the buyers’ connection to the property
7. Photos can be tailored to the preferences of specific demographics

To discover how to get started with real estate photo editing and virtual staging explore the PhotoUp website.

They have photo editing, AI virtual staging offers, virtual tours, and many more services to get your marketing campaign off the ground.

Sign up for a free PhotoUp account today, and give virtual staging a try!

We hope this blog post helped you realize the value of real estate virtual staging to accelerate sales cycles. Before you go, make sure to check out the following resources as well:

• How to Virtually Stage a Room in Less Than 5 Minutes
• What Is Virtual Staging in Real Estate? (Examples Included)
• 10 Benefits of Virtual Staging for Estate Agents
• Virtual Staging for Real Estate Photos 101: How & Why?
• Best Virtual Staging Companies of 2026 (Rated & Compared)

• 8 Creative Ways to Use Virtual Staging to Stage a Listing
• Virtual Staging’s Impact on Real Estate Sales
• Virtually Stage Your Listing With PhotoUp’s VS Service!

As a real estate photographer or agent, you understand how important it is to present a property to potential buyers in the best way possible. You also know that staging a property can boost its appeal and ultimately increase its value. 

However, traditional staging can be costly, and time-consuming, and may not always show your listing in the best light. That’s where virtual staging comes in! 

In this blog post, we’ll explore 8 creative ways to use virtual staging to stage a listing and make it stand out in a competitive market. We’ll also cover this digital form of staging’s impact on real estate sales in general.

8 Creative Ways to Use Virtual Staging to Stage a Listing

To get straight to business, here are 8 creative ways to use virtual staging to help you capture the attention of prospective buyers and sell your listing faster at a higher rate.

1. Highlight Property Features 

Vacant homes sell for an average of $11,306 less and spend 6 more days on market compared to staged and virtually staged homes.

AI Virtual staging can be an excellent way to stage empty spaces and highlight a home’s features, especially when traditional staging isn’t possible or practical. 

For example, if your listing has exposed brick accents or unique high ceilings, virtual staging can help accentuate and feature these elements. 

Additionally, virtual staging can add character to a room and make it feel more inviting to potential buyers. This will reduce time on market and help you sell your listing faster.

2. Show Different Style Options

One of the greatest advantages of virtual staging is the flexibility to change the style of a room. 

This allows you to show potential buyers different options based on their preferences. You can use virtual staging to show the same room with different color schemes or furniture styles. 

Showcasing how a space could look using several design styles gives buyers a better idea of how they can customize the space to their liking.

3. Make Virtual Renovations 

Virtual staging can also help real estate agents stage their listings by performing virtual renovations with appropriate upgrades or repairing unfinished construction. 

Utilizing virtual staging software to add new features that are not yet installed, such as new countertops, cabinets, or flooring, can transform an older property into a modern space without the high cost of renovation. 

This will help buyers see the full potential of a space, and they can imagine themselves living in the home.

4. Stage Outdoor Spaces 

Virtual staging can also be a great way to highlight outdoor living spaces and yards, especially if the home’s facade could be more distinct. This will improve its overall digital curb appeal. 

Creating a 3D model with cozy seating areas, a picturesque garden, an inviting pool, or other outdoor amenities can make a property more appealing, particularly in today’s market, where outdoor spaces are valued more and more.

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Interiors. Landscapes. Commercial. Virtually transform any space.

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5. Add a Personal Touch 

Digital staging can also be used to add a personal touch to a home without the need for physical staging. 

For example, you can add family photos or decor to give a sense of warmth and personality to a space. This technique can also be used to create a sense of home or a lifestyle that potential buyers can aspire to.

6. Highlight Room Sizes

Virtual staging allows making rooms appear larger or smaller, depending on buyers’ preferences. A home with a small room can appear spacious by decluttering it. 

On the other hand, a large home can seem cozier by arranging furniture and virtual accessories in a way that breaks up the space, making it feel more intimate.

7. Appeal to Target Buyers

Furthermore, this powerful technology can also be used to target a specific type of client or buyer. 

For instance, a family-friendly virtual staging can showcase child-friendly rooms or a home theater. 

In contrast, a professional’s ideal staging could utilize a virtual library or home office to appeal to executives or those looking for a dedicated workspace in their home.

8. Save Time and Money 

Finally, virtual staging can save you time and money compared to traditional staging methods. 

You can stage a property virtually in a matter of hours, compared to days or even weeks for physical staging. 

In addition, you can also save money on the cost of furniture rental, transport, and storage. It can actually save you up to 97% compared to traditional home staging.

Here are other powerful virtual staging statistics to consider:

Overall, virtual staging is a cost-effective way to make a property more appealing without breaking the bank.

Virtual Staging’s Impact on Real Estate Sales

Staged listings sell 75% faster than those that are not, and 85% of staged properties sell for the asking price or above. 

Virtual staging is rapidly gaining acceptance in the real estate industry and is among the best ways to stage and enhance the appeal of home listings. 

Incorporating virtual renovations, highlighting property features, staging outdoor spaces, and maximizing or minimizing room sizes can make a significant difference in how a home is perceived, attracting a larger pool of buyers. 

Being informed about the various ways to use virtual staging means real estate photographers and agents can enhance the chances of increasing bids while minimizing costs and saving valuable time. 

By following the eight tactics we have shared, real estate photographers and agents can reap the benefits of virtual staging and take the listing presentation to a whole new level.

With that said, let’s take a look at the best, quickest, and most affordable option for creating high-quality virtually staged images.

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AI Virtual Staging

Interiors. Landscapes. Commercial. Virtually transform any space.

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Virtually Stage Your Listing With PhotoUp’s VS Service!

PhotoUp’s AI virtual staging service is easy to use, affordable, and produces outstanding results. Our highly skilled virtual staging designers can handle any job – big, small, or complex.

PhotoUp’s virtual staging services include:

• Photo-realistic staging of empty or outdated rooms
• Remodeling and repairs
• Object removal, decluttering, and depersonalizing of rooms
• Virtual landscaping, including decks and patio furniture 
• Sky replacements and twilight effects
• Grass greening 
• And more!

Starting at just $5.00 per image, we offer an extensive furniture library with 5 design styles, excellent service, and a quick turnaround of 5 minutes.

How to Get Started

Getting started with PhotoUp’s virtual staging is super easy. 

You’ll get perfectly staged photos for your listing in 3 easy steps:

1. Sign up for a free PhotoUp account and upload your photos
2. Select from our library of design styles and furnishings
3. We send you proofs for approval and download in 24 to 48 hours

PhotoUp AI Virtual Staging Demo

Check out this short virtual staging demo to learn about the quick and easy ordering and uploading process:

As simple as that!

More Than Just Virtual Staging

Additionally, PhotoUp offers much more than just virtual staging. Our services also include:

• Real estate photo editing
• Virtual house tours
• Single property websites
• Property flyers
• And more!

We have everything you need to boost your real estate marketing in one user-friendly platform!

So, take the next step today. Sign up for a free PhotoUp account and let us help you virtually stage your listing to captivate potential buyers and sell your listing faster!

We hope this blog post gave you some creative ideas on how to use virtual staging to stage a listing. Before you go, you may want to check out the following related resources:

• What Is Digital Furniture Staging & How to Do It?
• Virtual Staging 101: A Comprehensive Guide
• Virtual Staging for Real Estate Listings (6 Best Providers)
• Is Virtual Staging Legal? Learn How to Disclose Virtual Staging
• 10 Benefits of Virtual Staging For Estate Agents

• 4 Reasons Why Agents Love to Use Virtual Staging
• My Personal Experience Using Virtual Staging
• Why Use Virtual Staging in Real Estate Sales?
• Virtual Staging Made Easy – Work With PhotoUp

More and more real estate sales agents who once asked, ‘Why use virtual staging?’ are now falling in love with the technology.

Why has the use of this technology become mainstream?

Virtual staging allows a sales agent maximum flexibility when marketing a listing. It’s an affordable and powerful way to showcase a property’s full potential.

So, in this post, we will look at why real estate sales agents love to use virtual staging.

4 Reasons Why Agents Love to Use Virtual Staging

Now, let’s share the top 4 reasons why real estate agents (and their sellers) love to use this effective marketing solution.

1. Make a Vacant Home Look Amazing

Have your sellers moved, and now the listing is vacant? As many agents know, empty listings often take longer to sell and don’t always get the highest offers. 

Therefore, in such situations, AI virtual staging is the perfect solution:

• Allowing you to add furniture and decor to each room
• Turn a cold and empty space into a warm, inviting room
• Fill an old, outdated kitchen with stainless steel appliances and new cabinets
• Swap out flooring, rugs, and wall colors
• Make improvements to the landscaping

When you use this technology, the options are nearly endless.

2. Easy Virtual Remodeling and Repairs

Let’s face it. An outdated and worn home can be a challenge to sell.

Further, we know that trying to make updates and repairs can take weeks, and the costs can be prohibitive.  

Once again, here is where this marketing tool can come to the rescue:

• Update old furniture with new and appealing options
• Remodel all the bathrooms for less than the cost of most bath rugs
• You can even easily make repairs and fixes 

This fantastic technology lets you get a listing ready for market in a few days instead of weeks. 

3. Highlight a Room’s Best Features

Potential buyers must be shown a property’s full potential, and often normal listing photos can’t quite do the job. 

So, here again, is where using virtual staging can make all the difference. For example, you can:

• Add a better-fitting dining table and chairs in the dining room
• Create a work area by adding a desk and some shelving
• Rearrange any bedroom to make it look bigger
• Also turn a plain backyard into an outdoor oasis

When you use virtual staging, you can quickly call out any room or space’s best-selling features.

4. Present Alternative Decorating Ideas

Every real estate sales agent knows that some sellers have poor decorating taste.

Mismatched furniture, clashing colors, and odd decor items can make it hard to get the best possible price for the property.

But don’t despair, because you can use virtual staging to quickly:

• Redecorate any room or even the entire listing
• Eliminate ugly decor items and replace them with stylish alternatives
• And also to rearrange the furniture to make a room look more spacious

So, by using virtual staging, you no longer need to be limited by a seller’s poor decorating tastes.

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AI Virtual Staging

Interiors. Landscapes. Commercial. Virtually transform any space.

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My Personal Experience Using Virtual Staging

I’m a licensed real estate salesperson in the State of Michigan. Last year I had a listing where virtual staging made a positive difference. It saved the sale.

Friends of mine were selling their house and asked me to be their agent. They have a keen sense of style, and their home was decorated in a way that made it feel spacious, warm, and inviting.

However, they moved before the listing hit the market. When I went to meet the real estate photographer at the empty house, my heart sank.

The empty rooms looked worn, cold, and small. Further, gone was the warmth and spacious feeling conveyed by my friend’s furnishings. 

Thankfully, AI virtual staging came to the rescue!

I quickly used it on the listing photos to recapture much of the warmth and appeal of my friend’s decor.

Because of this, the listing sold in the first week for just above the asking price. Surprisingly, the buyers even commented to me at closing that the virtual staging had shown them how cute and perfect the house could be.

My advice to all real estate sales agents is to give this marketing solution a try. Overall, I think you’ll be amazed at how easy it is to use and the positive difference it makes. 

But don’t just take my word for it. Let’s look at why it’s so effective.

Why Use Virtual Staging in Real Estate Sales?

Real estate sales agents understand that listing photos are crucial to a successful sale. The images provide the property’s first impression and must be their absolute best. 

By using this advanced editing software, you can enhance any image into one that’s captivating and impressive. For example, you can use it to do the following:

• Turn cold empty rooms into warm, fully decorated spaces
• Remove clutter and unwanted objects
• Update worn-out and stale decor with the latest trends in furniture and finishings

Moreover, time and again, this tool has been proven effective in real estate sales. Just consider the following statistics:

• Vacant homes sell for an average of $11,306 less
• Virtually staging a room is about 97% cheaper than actual traditional methods
• Additionally, 83% of staged properties sell at or above the asking price

As you can see, the technology is a highly-effective, affordable real estate marketing tool you should check out if you haven’t done so already. 

Want to see how realistic the results look? Then read this article — what is virtual staging in real estate? (examples Included).

Quick & Easy

AI Virtual Staging

Interiors. Landscapes. Commercial. Virtually transform any space.

Try AI Virtual Staging Learn More

AI Virtual Staging Made Easy – Work With PhotoUp!

Every real estate sales agent wants virtual staging that’s easy and affordable. Thankfully, PhotoUp provides just that. 

You’ll get outstanding virtual staging in just 3 quick steps:

1) First, sign up for a PhotoUp account and upload your photos
2) Then, select furnishings from our design style library 
3) Third, within 48 hours, we send you proofs for approval

Additionally, PhotoUp’s AI virtual staging services are comprehensive:

• Photo-realistic staging for any room
• Easy remodeling and repairs
• Object removal and decluttering
• Don’t forget the exterior with virtual landscaping, grass greening, and patio furniture 
• Also, add a little drama with sky replacements and twilight effects

Price: The cost starts at just $3 per image. Also, there are discounts available for bulk orders.

PhotoUp Virtual Staging Demo

Watch this short ordering demo to learn about how easy the process is:

Now, there’s just one last thing to mention. Real estate sales agents love more than just virtual staging. We also love the following marketing tools:

• Real estate photo editing
• Virtual house tours
• Single property websites
• Property flyers
• And more!

So, take advantage of the latest marketing solutions.

Sign up for a free PhotoUp account and elevate your marketing efforts today!

We hope you enjoyed this post on why real estate agents love to use virtual staging. Also, you may want to check out the following related resources:

• How to Virtually Stage a Room in Less Than 5 Minutes
• 10 Benefits of Virtual Staging for Estate Agents
• 6 Reasons Why Virtual Staging Is Crucial When Selling a Home
• How Virtual Staging Can Boost Real Estate Sales
• Best Virtual Staging Companies of 2026 (Rated & Compared)

• Do You Have to Stage a Home Before Selling It?
• Which Rooms Are the Most Important to Stage?
• A Faster & More Affordable Option to Traditional Staging
• 4 Best Practices to Virtually Stage a Kitchen
• How to Virtually Stage a Home
• Why Use PhotoUp’s Virtual Staging Service?

Do you want to learn how to virtually stage a home—a kitchen or any other empty or outdated room?

When it comes to selling a home, every space matters and each room should leave a lasting impression. And that includes the kitchen as well! According to NAR research, 35% of buyers think staging the kitchen is important, so it should definitely be a part of your selling proposal. 

In this article, we’ll explore the virtual staging process of a kitchen – a quicker and more affordable solution than traditional staging.

Before we get into the nitty-gritty details, let’s first discuss whether you have to stage a home before selling it and what rooms are the most important to stage.

Do You Have to Stage a Home Before Selling It?

Buying a home is more than just about the price. It’s about the feeling you get when you step inside.

You know those times when you walk into a fancy place and it leaves you feeling nothing, and other times when you fall in love with a place that’s not perfect? 

Well, that’s because there’s an emotional component to finding your new home. And that’s where staging comes in.

Here’s an amazing fact: a quarter of buyers’ agents say staging a home can increase its value by 1%-5% compared to other homes on the market that are not staged.

And guess what? 17% of agents go even further, saying that staging can bump up the value by 6%-10%!

You see, home staging is crucial because it helps buyers see the potential of the home and picture themselves living there. 

And the statistics don’t lie – when an emotional connection is established, buyers may even be willing to pay a higher price for the home. It’s all about making that special connection!

Which Rooms Are the Most Important to Stage?

When it comes to staging rooms, the living room, master bedroom, and kitchen take center stage. 

Research conducted by the National Association of Realtors (NAR) reveals the significance of these rooms. According to the study, 83% of buyers’ agents emphasize staging the living room, 76% prioritize staging the master bedroom, and 35% say the kitchen is the most important room to stage. 

These spaces serve as the heart of any home, where buyers envision themselves unwinding, cooking, and sleeping. 

By incorporating furniture, decor, and accessories, an emotional connection can be established with potential buyers, bringing out the full potential of the space. 

So, if your goal is to sell your home swiftly and at an optimal price, make sure to give these key rooms top priority.

A Faster & More Affordable Option to Traditional Staging

Traditional home staging can be quite expensive, and time-consuming, and requires physical resources like furniture, decor, and manpower. 

But here’s where virtual staging comes to the rescue!

Not only is it 97% cheaper than traditional staging, but it also has a lightning-fast turnaround time of just 24 to 48 hours. 

And the best part is that you don’t need any physical resources at all since everything is done digitally. 

AI Virtual staging is the perfect solution for real estate professionals who want to save time and money while still making their listings shine. 

With virtual staging, you can showcase a beautifully decorated home without the hassle and expense of traditional staging. It’s a total game-changer for the industry! 

4 Best Practices to Virtually Stage a Kitchen

Here are 4 best practices to consider when preparing to virtually stage a kitchen.

1. Presentation Is Crucial

When it comes to selling a home, presentation is absolutely crucial. A well-staged, organized, and sparkling-clean kitchen can truly make a huge difference in attracting potential buyers and sealing the deal.

Now, let’s address a common concern: what if your kitchen isn’t picture-perfect? Well, that’s where AI virtual staging swoops in to save the day. It allows you to skip the stress of deep-cleaning every nook and cranny or hiring a professional cleaner.

All you need to do is upload your kitchen photos, (which we’ll guide you through below), and our talented team will work their magic. 

They’ll carefully edit out any imperfections and skillfully add stylish furniture and decor to make your space shine its brightest.

However, to ensure your photos turn out crisp and clear, it’s always a good idea to start with a clean, decluttered, and high-quality image of your kitchen. This helps us avoid any blurry or unsharp shots.

2. Declutter & Depersonalize the Space

Creating a space that potential buyers can truly envision as their own is absolutely crucial. One vital step towards achieving this is by removing all personal items from the kitchen. 

Yes, that means bidding farewell to those name-labeled items, fridge magnets, family portraits, photos, and even vacation souvenirs.

The key here is to eliminate anything that might divert a buyer’s attention away from the remarkable features and overall ambiance of the kitchen. 

Now, here’s the scoop… Personal items tend to evoke an emotional attachment for the seller, but that doesn’t mean potential buyers will feel the same connection. 

After all, everyone has distinctive tastes and preferences. When potential buyers come across someone else’s decor or personal belongings, it can become quite challenging for them to envision the space as their own. 

So, if you genuinely want to make a lasting impression on potential buyers, clear out all of those items and create a clean slate for individuals to freely explore the look and feel of the room. 

You’ll be pleased to know that this can even be accomplished by virtually removing any personal items in the photos or videos. 

3. The Kitchen Should Be a Hub for Entertainment

When it comes to the kitchen, it’s not just about cooking. Buyers envision it as a hub for entertaining, where loved ones gather to chat, enjoy meals, and socialize.

To create an inviting ambiance, consider these tips:

• Add stools for seating at kitchen counter overhangs and islands
• Set up placemats and table settings in dining areas
• Display fresh fruit in a decorative bowl
• Cheer up the space with flowers 
• Showcase a bottle of wine with some wine glasses on the counter.

Not to forget, an absolutely clean and organized kitchen is essential when it comes to showcasing a home for sale. No one likes to see a dirty and messy kitchen.

Potential buyers should be able to imagine themselves sharing a meal with their loved ones in a clean and inviting kitchen. 

By taking the time to make the kitchen feel like a welcoming haven, you’ll create a space where people can truly relax and unwind.

4. Use Neutral Tones

As a real estate photographer, it’s crucial to grasp the impact of color in setting the mood for your photos.

The perfect color palette can add elegance and sophistication, while the wrong colors can be distracting and detract from the room’s essence.

When selecting colors for your photoshoot, it’s always wise to opt for neutral tones like white, cream, light gray, brown, and beige.

These colors not only look pleasing but also create a calming effect that’s perfect for capturing beautiful photos.

They allow potential buyers to focus on the room’s features instead of being overwhelmed by strong or overly flashy colors.

For instance, if you’re going for a Scandinavian design theme, incorporating soft pastels can enhance the light in the space.

On the other hand, if you’re aiming for a Coastal or Hamptons style theme, pale blues, and whites can really evoke that seaside living vibe.

With that said, let’s take a look at how to quickly and easily virtually stage a home with PhotoUp next.

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AI Virtual Staging

Interiors. Landscapes. Commercial. Virtually transform any space.

Try AI Virtual Staging Learn More

How to Virtually Stage a Home 

PhotoUp’s top-notch AI virtual staging service is hassle-free and incredibly easy to use. 

With the help of PhotoUp’s AI virtual staging, you can get your images digitally staged and returned to you in less than 10 minutes for the low cost of $3 per image. 

This is all you need to do!

Step 1. Take Photos of the Space

To start, all you need to do is take high-quality photos of your bedroom or the space you want virtually staged from various angles and perspectives with a real estate photographer. 

Once you have these snaps, you can upload them quickly onto PhotoUp’s website, and voila!

Let’s break the image uploading and virtual staging process down to show you how easy it is to get your images virtually staged.

PhotoUp AI Virtual Staging Demo

You can either watch the video or continue reading the text below:

Step 2. Sign Up for a Free PhotoUp Account

Next, sign up for a free PhotoUp account on PhotoUp’s website by entering your email address and creating a password. 

Step 3. Choose Virtual Staging

Once you’ve signed up for an account, it’ll take you to the PhotoUp Dashboard, where you can choose Virtual Staging » New Order.

Step 4. Choose Turnaround Time

In the next step, you can choose your preferred turnaround time. PhotoUp offers either a 24 or 48 hours turnaround. 

Step 5. Upload Your Photos

Now it’s time to upload your real estate photos of the vacant space that you want to be staged.

Although virtually staging empty spaces is the most common option, you can also choose to declutter and redecorate your photos, or even make virtual renovations.  

To begin uploading your images, click on the Browse button in the New Order window and select your photos. Or, you can simply drag and drop up to 10 images at the same time.

Step 6. Choose Digital Furniture 

After you’ve uploaded your photos, you need to choose digital furniture. Start by marking the photo you want to add furniture to, and then click on the furniture set you want to add to your image.

You can choose up to 3 sets per photo. And you can either use the Style Filter or Room Filter option or Search by ID for furniture sets.

Once you’ve clicked on the set you wish to add to your photo, you’ll see thumbnails of them at the bottom right corner of the uploaded image.

You also have the option to add your comments and instructions in Add order note in the menu in the top right corner of the dashboard. Or, you can leave your comments on each individual photo.  

Step 7. Choose Export Settings

Once you’ve selected the furniture you want to stage your photos with, you need to scroll down and choose your preferred Export Settings. 

This will be the type of image format you want your photos to be delivered in.

Additionally, you can also choose to have your images watermarked. Simply click on the + add watermark button below the export settings and upload your logo or icon. 

Then, click on the Submit Order button, and you’ll get a confirmation of your order. You’ll also receive a separate email that your upload was successful. 

Now, you’re almost finished!

Step 8. Proofing Your Virtually Staged Photos

The final step is to review your virtually staged photos. When your photos are ready for proofing, you’ll receive an email containing a link. 

This link will take you to an order page where you have the ability to view your photos and request revisions if needed or approve your order. Just click on the proofing button and review your images.

Additionally, PhotoUp offers 2 free revisions and then each additional revision costs 10 credits.

Furthermore, each image contains a before and after slider of the image. Simply, drag the slider back and forth to see the original photo and the final image. 

9. Approve & Download 

If everything looks okay, you can go ahead and Approve the order.

When the images are fully rendered you’ll receive a notification email. And when you click on the link in the email, it’ll take you back to the order page where you can download your high-resolution photos.

And there you have it!

It’s a quick and easy order process, and you’ll be equipped with captivating photos to start marketing your listing in a matter of hours.

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Interiors. Landscapes. Commercial. Virtually transform any space.

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Why Use PhotoUp’s Virtual Staging Service?

Did you know that PhotoUp is considered one of the most exciting and cutting-edge virtual staging providers in the industry? 

With over a decade of experience in the industry and hundreds of professional editors around the world, we can handle any job – big, complex, or small.

Our virtual staging service is super easy to use and budget-friendly, starting at the low cost of $3 per image. It includes awesome features such as:

• Photo-realistic staging of any room or space
• Remodeling and repairs
• Decluttering and depersonalizing of rooms
• Sky replacements and twilight effects
• Virtual landscaping
• And more!

We also offer an extensive furniture library with 5 design styles, including:

• Mid-Century Modern
• Coastal
• Modern
• Industrial
• And Rustic

On top of that, PhotoUp also provides an ecosystem of real estate marketing services like:

• Real estate photo editing
• Virtual house tours
• Single property websites
• Real estate flyers
• And more!

With PhotoUp, you’ll find everything you need to grow your business as a real estate photographer or agent. 

Get started today by signing up for a free PhotoUp account. Let us assist you in creating captivating virtually staged images that will undoubtedly enhance your real estate sales!

We hope this blog post helped you learn how to virtually stage a home to enhance your real estate photography and accelerate sales. If you enjoyed this post, make sure to check out the following resources as well:

• How to Virtually Stage a Room in Less Than 5 Minutes
• Does Virtual Staging Help Sell Homes Faster?
• Top 6 Home Staging Tips for Selling Your Home
• How to Redecorate Your Home With Virtual Staging
• How to Make Virtual Renovations and Save Money on Costly Repairs

• What Is Virtual Staging for Real Estate Sales?
• The Strong Advantages of Using Virtual Staging
• How to Leverage Virtual Staging for Real Estate Sales
• How to Ensure Your Virtual Staging Is Legal
• Partner With PhotoUp for Affordable Virtual Staging

Virtual staging for real estate sales has become a mainstream part of the marketing efforts of photographers and agents wanting the absolute best images for their listings.

Even in the current strong seller’s market, savvy homeowners and their agents know virtual staging will quickly get them the best offers.

Increasing numbers of sales professionals seek to use virtual staging in real estate marketing, but they have questions about its benefits, legality, and best uses.

Therefore, this article will examine what virtual staging is for real estate, offering an in-depth guide. 

So, let’s start with a high-level overview of virtual staging.

What Is Virtual Staging for Real Estate Sales?

Virtual staging uses advanced photo editing technology to enhance a room or space by digitally updating its decor with furniture and design accessories.

For virtual staging, all you need is a photo of the room or space. Then, give the image to a professional virtual staging designer who can do the following:

• Add or replace furnishing and decor
• Update cabinetry, doors, and fixtures
• Make flooring and wall color changes
• Do repairs and remodeling
• Or even improve the landscaping

Virtual staging can be used for almost any editing task, from swapping out cabinetry hardware to furnishing an entire empty property. 

And virtual staging is effective in real estate sales, too. In fact, as studies show, staged homes sell 75% faster than those that are not.

Want to see what virtual staging looks like? Take a look at this article — What Is Virtual Staging in Real Estate? (Examples Included).

The Strong Advantages of Using Virtual Staging

Using virtual staging in real estate sales has several substantial advantages. For example, consider the following benefits of virtual staging:

1. Increase Buyer Interest – over 90% of buyers start looking online — virtual staging makes every photo impressive and highly appealing, thereby making it more likely that you’ll capture a buyer’s attention in the first place.
   
   
2. Help the Buyer Visualize Themselves Living in the Home – virtual staging can be used to depersonalize a home, removing private family items and making it easier for the buyers to see themselves living in the house.
   
   
3. Quicker Sales – staged homes sell faster than those that are not – and virtual staging takes less time than traditional staging methods, so you’ll have a quicker time to market, a definite advantage in today’s fast-paced sales environment.
   
   
4. Better Sales Prices – 85% of staged properties sell for the asking price or above. This means that virtual staging easily pays for itself.
   
   
5. It’s Affordable – actual staging can cost hundreds if not thousands of dollars, not to mention the time it takes to hire a stager and rent the furniture. In contrast, virtual staging is on average, about 97% less expensive than actual staging.

Another significant benefit is that virtual staging is highly flexible and has many options. This allows you to showcase the home according to the latest design trends.

For example, PhotoUp’s 5 interior design styles include the following:

• Mid-Century Modern
• Coastal
• Modern
• Industrial
• And Rustic

The above design styles are extremely popular with today’s buyers.

If you’d like to learn more about the benefits of virtual staging, read this article on the advantages of virtual staging.

So, as you can see, the many advantages of virtual staging help you highlight a home’s best features using alluring visuals that get attention. 

Next, let’s talk about how to use virtual staging in real estate sales.

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How to Leverage Virtual Staging for Real Estate Sales

Using virtual staging in sales is easier than you might think. Here’s an overview of how to use it in your marketing.

1. The Virtual Staging Process

It’s actually relatively easy to virtually stage any property. All you need are quality photos of the rooms and spaces you want to be staged.

Then, choose an online, professional virtual staging company and upload the photos and your instructions to their site.

For more information, you can visit our blog post on how to virtually stage a room in less than 5 minutes or watch this AI virtual staging demo:

Most providers, including PhotoUp, offer 5 to 10-minute turnaround times.

2. Show the Home’s True Potential

Your goal is to use the virtual staging to highlight the property’s best uses and potential. 

Each one of your photos will be virtually staged to make every room look exactly as you (or the buyer) want it to look. 

For example, you can fill an empty patio with lovely furniture, update a less-than-the-trendy living room, or remodel a bathroom – the options are endless!

3. Virtually Fill an Empty Home

Is your listing vacant because the sellers have already moved?

Then use virtual staging to remove that empty, cold, and abandoned appearance and fill the listing with stylish furniture, allowing buyers to visualize themselves in the home. 

Vacant homes can take longer to sell and don’t often command the best prices. In fact, studies show that vacant homes sell for an average of $11,306 less and spend six more days on market compared to staged and virtually staged homes.

So use virtual staging to overcome this issue easily. 

4. Remodeling and Repairs With Virtual Staging

Many sellers wait too long to update and remodel a home. Then the time comes to sell, and the costs of the make-over are prohibitive. 

Virtual staging technology can update entire rooms, replace cabinets and countertops, paint the walls new colors, and add windows and contemporary furniture – whatever it takes to make the home look its best. 

Virtual repairs are much less expensive and allow a buyer to see how things look when fixed while giving the seller more time to make the repairs. 

All right, next, let’s explore the legal and ethical aspects of virtual staging.

How to Ensure Your Virtual Staging Is Legal

When virtual staging in real estate sales is done improperly, it can lead to frustrated and angry buyers who feel misled or tricked. 

Therefore, knowing how to use it correctly is essential, so let’s review some best practices when using virtual staging for real estate sales. 

1. Clearly Mark Each Virtually Staged Photo

Every virtually staged photo used for marketing should be labeled “virtually staged.” 

Most multiple listing services allow agents to add property photos with marks on them. However, some do not. 

If you can’t label the photos, you can try the following:

• Mention that the images used are virtually staged somewhere in your marketing copy or the listing
• Check to see if your MLS has captioning ability beneath each photo
• Mention your use of virtual staging in all your marketing materials

Here’s an example of a possible disclaimer you can use in your listing description:

“Some images have been virtually staged to showcase better the true potential of rooms and spaces in the home.”

2. Display “Before & After” Photos

Always include the before and after photos in the listing and marketing materials. This alone will go a long way to preventing potential buyers from feeling deceived when they see the home in person. 

There are several ways to do this, including the following:

• If your MLS is capable of displaying them, use a sliding reveal bar to showcase before and after changes 
• Make sure each photo is ordered correctly with the proper before photo first, followed by the correct after image
• Explore other professional photo editing techniques to powerfully display your before and after images

Professionally edited before and after photos present a listing at its best while preventing issues with potential buyers. 

4. Disclose Virtual Renovations & Updates

As previously mentioned, virtual staging is sometimes used for remodeling and online repairs.

Again, transparency is always a best practice when using virtual staging in real estate sales.

In such cases, state that the room or space has been “virtually renovated” or “virtually remodeled.”

Okay, now that you understand the role of virtual staging in real estate sales, you’re likely wondering how to integrate it into your business. It’s actually relatively easy – use PhotoUp!

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Partner With PhotoUp for Affordable Virtual Staging

PhotoUp’s AI virtual staging service is easy to use, affordable and produces outstanding results. Their highly-skilled virtual staging editors can handle any job.

Their virtual staging services include the following:

• Photo-realistic staging of empty or outdated rooms
• Remodeling and repairs
• Object removal, decluttering, and depersonalizing of rooms
• Virtual landscaping, including decks and patio furniture 
• Sky replacements and twilight effects
• Grass greening 
• And more!

The company offers an extensive furniture library with 5 design styles, excellent service, and a quick turnaround of 5 to 10 minutes.

And their virtual staging services are extremely simple to use. You’ll get perfectly staged photos for your listing in 3 easy steps:

1. Sign up for a free PhotoUp account and upload your photos.
2. Select from our library of design styles and furnishings.
3. We send you proofs for approval and download in 24 to 48 hours

PhotoUp AY Virtual Staging Demo

Check out this short AI virtual staging demo to learn about the quick and easy ordering and uploading process:

As simple as that!

And PhotoUp does much more than just virtual staging. Their services also include:

• Real estate photo editing
• Virtual house tours
• Single property websites
• Property flyers
• And more!

So, take the next step, improve your marketing, and grow your business. 

Sign up for a free PhotoUp account and let us help you impress your clients and sell your listings faster and for higher prices.

We hope you enjoyed this in-depth guide on virtual staging for real estate. Also, before you go, you may want to check out the following related resources:

• How to Effectively Outsource Virtual Staging Services
• Virtual Staging 101: A Comprehensive Guide
• Virtual Staging for Real Estate Listings (6 Best Providers)
• Is Virtual Staging Legal? Learn How to Disclose Virtual Staging
• 10 Benefits of Virtual Staging For Estate Agents

• What Is Virtual Staging?
• Can Virtual Staging Help You Sell Your Home?
• Traditional Staging vs Virtual Staging
• Do Buyers Like Virtual Staging?
• How Do Realtors Do Virtual Real Estate Staging?
• Common Mistakes
• Make Your Listing Photos Stand Out With PhotoUp!

Virtual staging is the future. Capturing the perfect home-staging scene just got a whole lot easier. With virtual staging, you’ve access to an endless selection of items from furniture and art pieces – any item that would be needed for your dream shoot! 

From homes with luxurious design budgets down to tight ones; everyone can now set up their ideal staging without being limited by real-world restrictions.

In this post, we’ll share how Realtors do virtual real estate staging and whether it’s effective to help sell listings faster and for top dollar. We’ll also compare traditional staging vs virtual staging, look into what buyers prefer, and more.

Alright, let’s get started!

What Is Virtual Staging?

Virtual staging is a creative way to transform an empty or outdated room into a cozy and attractive space for potential homebuyers.

Professional virtual stagers use high-resolution photos combined with computer imaging software to digitally add furniture, area rugs, potted plants—the works to your real estate images.

It’s basically like traditional staging but without all of the heavy lifting (literally AND figuratively)!

Can Virtual Staging Help You Sell Your Home?

Selling your home can be tough if it’s vacant or has outdated furniture. To give this statement some backbone, research shows that vacant homes sell for an average of $11,306 less and spend six more days on market compared to staged and virtually staged homes.

Virtual staging is an amazing asset that can help you show potential buyers what they’re missing out on. In other words, it’s a great way for buyers to envision each room in its best light and see its full potential!

By virtually furnishing your property with designer pieces, even empty homes have the potential to wow – and potentially sell faster for more money. 

This digital version of staging may help bring Realtors and agents one step closer to closing on that sale faster and for top dollar. 

Traditional Staging vs Virtual Staging: Which Is Better?

Home staging has long been a great way to help buyers envision the potential of a property. To be effective, it requires an eye for detail and plenty of physical work – no easy feat. 

But with virtual staging, Realtors can now make beautifying their real estate photos much easier. This innovative approach offers all the advantages of regular home staging without any extra hassle or expense. 

It’s also around 97% cheaper to use the digital version of staging. While traditional staging can cost anywhere from $600 and up per room, virtual staging typically costs from $24 to $79 per image depending on the provider you’re using.

For example, PhotoUp’s virtual staging service only costs about $3 per image. We also offer discounts for large bulk orders.

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Interiors. Landscapes. Commercial. Virtually transform any space.

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Do Buyers Like Virtual Staging?

Yes! According to the National Association of Realtors®, 82% of buyer’s agents say that staging makes it easier for buyers to visualize themselves living in a home. And as many as 38% of seller’s agents say that they stage all their clients’ homes before listing.

However, you should always disclose that your images are virtually staged so that people don’t feel deceived or get disappointed when arriving at a physical showing. 

Presenting before and after photos and labeling them as “virtually staged” is a good best practice. 

If you can’t label your images, you can add a disclosure text that lets people know that your images are digitally altered. Here’s an example of a disclaimer you can add to your marketing copy:

“Some images have been virtually staged to better showcase the true potential of rooms and spaces in the home.”

How Do Realtors Do Virtual Real Estate Staging?

Realtors have embraced technology when it comes to real estate staging, allowing them to save time and money compared to traditional staging. 

With AI virtual staging, they can upload high-quality, amazing-looking photos of their listing to capture buyers’ attention and help them to see the home’s full potential. 

Realtors often enlist the help of professional virtual staging companies to ensure photo-realistic furniture and decor and make their listings stand out from the competition. 

These companies use 2D imagery and digitally enhance properties by adding furniture, artwork, and accent pieces into 3D models that simulate a home in its staged glory. 

Technology such as 3D scans can be used to capture a space’s true dimensions and layout which allows for the maximum amount of accuracy when decorating virtually. 

Through this creative way of showcasing a property, agents can provide buyers with an opportunity to envision living in the space without ever stepping foot inside.

“When done right, virtual staging can help sell a home faster and for more money. To do this, you’ll want to hire a professional real estate photographer who knows how to take high quality photos and also work with a reputable virtual staging company that produces photo-realistic images.”

Devon Higgins, Head of Sales & Marketing at PhotoUp, Realtor at Hello Homes GR

Common Mistakes

As mentioned, virtual staging is an excellent tool for giving your listings a professional boost. But it’s not as simple as just clicking ‘upload your images and go.’ 

Be sure to carefully consider which virtual staging company you choose. Many provide stunning results, while others can leave buyers unconvinced with less-than-realistic visuals. 

When deciding how best to showcase your next listing, don’t forget: realistic virtually staged photos are key!

Here are some common virtual staging mistakes:

• Misleading buyers: Failing to disclose that your images are virtually staged or provide buyers with clear before and after photos can be misleading and make them feel deceived. Buyers may expect the home to look the same as its listing photos, so don’t forget to disclose that you’ve virtually staged your listing photos.
• Going overboard: Make sure to use a provider that can create photo-realistic virtual staging images. Like traditional staging, you’ve to be careful not to overdo furniture and decorative elements in staged photos. Keep your staging simple and decluttered, which will leave room for imagination and cater to a broader audience.
• Using a DYI App: Falling for the temptation to use a DYI virtual staging App is a common mistake. Even though it may initially seem cheaper, it’ll cost you more money in the long run when your listing doesn’t get as much buyer interest because of unrealistic images.

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Make Your Listing Photos Stand Out With PhotoUp!

With over a decade in the industry and hundreds of professional photo editors in the U.S. and the Philippines, PhotoUp can help you create stunning real estate photos. 

PhotoUp’s AI virtual staging service can help buyers get an idea of what a home can look like with fresh and modern interiors, assisting them to make a quicker buying decision. 

The visualization and imagination power virtual staging offers is extremely powerful! 

Some buyers may even place an offer sight unseen or pay a premium price for the property when being able to see the home’s full potential. 

That said, our virtual staging services include:

• Virtual staging of vacant or furnished rooms
• Digital decluttering, repairs, and redecoration
• Color changes for walls, ceilings, and flooring
• Virtual twilight
• And virtual landscaping

Our extensive design library features 5 decor style options.

Featuring decor choices popular with today’s buyers, PhotoUp’s 5 interior design styles include:

• Mid-Century Modern
• Coastal
• Modern
• American
• And Rustic

Unlike some other services, our virtual staging service is super easy to use.

PhotoUp’s user-friendly software allows you to upload your images, choose furniture sets, add instructions, and then access your high-resolution images in just a day or two. 

PhotoUp AI Virtual Staging Demo

To see how easy it is to get started, check out our short virtual staging demo:

It’s really that easy!

Sign up for a free PhotoUp account today, and let our professional CAD designers create stunning real estate images to help your listing stand out from the competition for a quicker sale!

We hope this blog post answered the question of how Realtors do virtual real estate staging. If you enjoyed this post, you may want to check out the following resources as well:

• Is Virtual Staging Legal? MLS-Compliant Virtual Staging
• Best Virtual Staging Companies of 2026 (Rated & Compared)
• How to Virtually Stage a Room in Less Than 5 Minutes
• What Is Virtual Staging in Real Estate? (Examples Included)
• 10 Benefits of Virtual Staging for Estate Agents

• Why Use Virtual Staging for Real Estate Listings?
• Virtually Stage Vacant Rooms to Boost Sales
• Make the Staging Process Fast and Affordable
• Sell Your Listing Without a Physical Showing
• Get Started With PhotoUp’s Virtual Staging Service Today!

Did you know that 78% of all expired listings are vacant? Virtual staging for real estate listings is becoming increasingly popular as a marketing tool to make empty rooms warm and inviting.

Virtual staging helps sell homes by providing every room with the look and style you’d find in a magazine which, in turn, will help sell a property for more money.

In this post, we’ll share why you should use virtual staging for real estate listings and how it can help you sell more homes for top dollar.

Why Use Virtual Staging for Real Estate Listings?

Virtual staging transforms a space into an inviting home, fully digitally furnished according to the design preferences of today’s buyers. 

“Empty houses are hard to see. Furniture provides scale, shows use, and adds light to spaces. Without it, the space is just walls, windows, floors, and ceilings. It is important to show how the space is used and how big the space is. Once you have taken care of these items, then stop decorating.”

Designer Justin M. Riordan

With different interior design styles like Scandinavian or Coastal design, you can showcase an empty space and make it look like taken directly from an interior magazine. This helps you cater to any market, from residential to high-end luxury listings.

Additionally, it also helps potential buyers visualize how the home would look when it’s fully staged and furnished and see its full potential.   

Best yet, virtual staging can also reduce the cost of staging by up to 97% compared to traditional staging. While regular home staging can cost anywhere from $300 to $10,000, the digital version of staging only costs about $20 per image.

According to real estate professional Crystal Leigh Hemphill,

“…staging a 2,000-square-foot home costs around $2,000 to $2,400 a month,” if using regular home staging. On top of that, most professional home stagers also require a 3-month minimum staging contract, even if you sell the home in 24 hours.”

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Virtually Stage Vacant Rooms to Boost Sales

Vacant homes sell for an average of $11,306 less and spend 6 more days on market compared to staged and virtually staged homes. 

So if you plan to be partially or fully moved out of your home by the time you list your home for sale, ensure you don’t post photos of a vacant home. 

While removing personal items before marketing is important, a vacant home can make it hard for a buyer to visualize the space. 

If you worry about costs adding up, you don’t have to virtually stage every room. The most important rooms to stage are your living room, master bedroom, and dining room.

It’s important to note that not all virtual staging companies are equal. You can rest assured that PhotoUp’s AI technology will ensure your digital furniture sets are modern and entirely photo-realistic.

Overall, the virtual staging process can take an empty, cluttered, or drab interior and show buyers how fantastic it could look after decorating or renovating. 

And presenting a home in its best possible light may help you sell it for top dollar.

Make the Staging Process Fast and Affordable

Not only can virtual staging reduce costs by up to 97%, but it’s also much faster than traditional home staging. 

In contrast to the days or weeks it may take to source a staging company, physically transport and set up furniture and decor, the digital counterpart only takes 24-48 hours to complete. 

When traditionally staging a home, you may also have to pay rent on physical furniture until you make the sale. And these costs can add up quickly.

Compare that to the $3 per image it costs to digitally stage a home.

As mentioned earlier, you don’t even have to stage all rooms. Only those that are the most essential for buyers to visualize fully furnished like the living room, master bedroom, and dining room.

There’s no question that virtual staging will save you a lot of money over the long term. 

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Sell Your Listing Without a Physical Showing

According to a LendingTree survey, 47% of buyers bought a home sight unseen in the past two years. This is foremost a result of the pandemic and people wanting to move out of the big cities but also because real estate marketing is improving. 

The housing market in, for example, Florida exploded after the pandemic hit because many New Yorkers bought properties directly from the listing, without even visiting the home.  

Regular drive-bys are not as common anymore since people are either buying places that are too far away to visit in person or they are too busy to see the listing for themselves. 

Virtually staged real estate photos are a great tool to showcase a home’s full potential, which is especially important if the buyer can’t attend a physical showing. Buyers can get a feel for how the space would look when fully furnished or renovated.  

Besides, you can even showcase spaces decorated in different interior design styles to ensure that the listing will appeal to more buyers, like this:

Luxury Virtual Staging Style

Modern Virtual Staging Style

PhotoUp’s can stage and redecorate your space using 5 different design styles, including:

• Mid-Century Modern
• Coastal
• Industrial
• Modern
• And Rustic

Get Started With PhotoUp’s Virtual Staging Service Today!

To recap, virtual staging can make buyers feel more comfortable with the property because they can visualize what it might be like to live there. 

Buyers will have an idea of what each room can look like, which can help them make a quicker buying decision. They may even be tempted to offer a higher price on the property. 

PhotoUp’s AI virtual staging services include:

• Virtually staging for vacant or furnished rooms
• Digital decluttering, repairs, and redecoration
• Color changes for walls, furnishings, and flooring
• Also, virtual landscaping in the form of sky replacements and green grass enhancements, staging of patio and pool areas, balconies, and more.

Unlike some other services, our virtual staging service is extremely easy to use.

PhotoUp’s user-friendly software allows you to upload your images, choose furniture sets, add instructions, and then access your high-resolution images in just a day or two. 

PhotoUp AI Virtual Staging Demo

Check out our brief virtual staging demo to see how easy it is to get started:

It’s really that easy!

Your virtually staged images may be the thing that separates your listing from your competition.

So sign up for a free PhotoUp account today, and let our professional real estate photo editors take your real estate listing images to the next level! 

We hope this blog post helped you realize how virtual staging for real estate listings can improve your marketing efforts and boost sales. 

If you enjoyed this post, make sure to check out the following resources as well:

• Best Virtual Staging Companies of 2026 (Rated & Compared)
• How to Virtually Stage a Room in Less Than 5 Minutes
• What Is Virtual Staging in Real Estate? (Examples Included)
• 10 Benefits of Virtual Staging for Estate Agents
• Virtual Staging for Real Estate Photos 101: How & Why?

• Why Staging a Home?
• What Is Virtual Staging?
• Real Estate Virtual Staging Pros
• Virtual Staging Cons
• Is Virtual Staging Worth It?
• PhotoUp’s Virtual Staging for Stunning Real Estate Photos 

Are you debating whether real estate virtual staging is for you and want to learn more about the pros and cons of this digital version of home staging?

Then, this article is for you!

Virtual staging is taking the real estate industry by storm. With COVID still active and social distancing recommended, more and more agents are increasing the amount of digital marketing for their listings, making virtual staging a hot tool.

In this post, we’ll share some pros and cons of virtual staging for real estate and discuss whether virtual staging is worth it.

Let’s start by looking at why you should stage a home before selling it in the first place.

Why Staging a Home?

Staging a home is one of the best real estate marketing tools that you’ll have at your disposal when you’re selling a property. 

Buyers often struggle to imagine themselves living in an empty shell of a room or home. But if you can show potential buyers a warm, and inviting space that feels lived-in, then your chances of making a sale can improve drastically.

The important thing to remember is to remove personal items and declutter the space to not put off potential buyers who don’t share your personal style.

For this reason, virtual staging is an excellent tool to depersonalize spaces and make a home look like it’s taken straight from an interior magazine.

What Is Virtual Staging?

Virtual staging is a powerful real estate marketing and visualization tool, where professional CAD designers add digital furniture and decor to empty or outdated spaces. 

You can use virtual staging to add modern, fresh furniture and decor to empty rooms, declutter and depersonalize spaces, and perform virtual renovations, landscaping, or redecorations. 

How does the virtual staging process work?

Virtual staging designers create interiors in specific styles by adding or removing furniture, editing colors, wall paint, accessories, lighting, and other elements in a given space to make it look like an inviting home.

It works much like traditional home staging but without having to physically add furniture and decor to the home.

Instead, you virtually stage the space using digital furniture which only costs a fraction of regular home staging. Typically, virtual staging costs 97% less than traditional home staging. 

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Real Estate Virtual Staging Pros

There are many advantages to using a virtual staging provider to create captivating real estate photos, and we have listed 6 main pros.

1. Powerful Visualization Tool

By marketing with beautiful hi-res photographs of furnished rooms Realtors, agents, and sellers can highlight the potential of a space and tap into a buyer’s imagination and their hopes and dreams for their new home. 

Buyers can imagine themselves living in the home and even see how it could look fully renovated and decorated.

2. Virtual Staging Is Flexible 

Virtual staging is extremely flexible. For example, you can quickly and easily transform a nursery into a spare bedroom, a closet into an office, or a cramped living room into a beautiful open space. 

Virtual staging allows for creativity. It also ensures that you position your property as attractive as possible for new buyers, which can help you sell it faster and for above market rate. 

3. Can Help You Sell a Listing Faster and for More Money

Photorealistic images of tastefully furnished rooms with great lighting, plants, family photographs, and decor bring a vacant property to life and make it much easier to sell. 

For example, a survey done by HomeStagingResources.com found that 85% of staged homes sold for between 6-25% more than unstaged homes in the same market. 

That’s a significant advantage to have, and in this age of social distancing and digital marketing, virtual staging makes sense from both a cost and an effectiveness standpoint.

No matter the property, you can find an interior design style that caters to your specific market and can help accelerate the sale.

4. Virtual Staging Is Affordable

Virtual staging is very affordable and can help you save on home staging costs up to 97%. For instance, virtual staging with PhotoUp starts at only $3 per room or image.

Home staging is exponentially more expensive, typically between $500-1000 per home. So, there are certainly cost benefits as well as aesthetic benefits to using virtual staging. 

Spending a few hundred dollars on a set of images that will last forever versus spending thousands of dollars doing traditional home staging makes the decision seem like an easy one.

5. Virtual Staging Is Much Faster

A room can be shot and virtually staged in a matter of hours, as opposed to days with traditional home staging. Plus, you can also virtually stage many properties at once. 

PhotoUp has a turnaround time of 48 hours or less. You’ll receive low resolution proofs already after 24 hours, and then your virtually staged images are delivered shortly after your approval.

6. Expanded Market Reach

Another benefit of using a virtual staging is that you’ll dramatically expand your real estate marketing reach. Buyers from all over the world will be able to access your images online. 

This broadens your marketing reach and allows potential buyers to make a decision or ask follow-up questions to the real estate agent at any time.

When you opt for physical home staging, your target market is restricted. Only buyers who live locally and have the time and means to travel to the property for a showing will be able to reap the benefits of your home staging service. 

Not to mention, real estate agents typically only show a home 1-2 times per month.

Real Estate Virtual Staging Cons

As with any real estate marketing service, there might be a few cons to using virtual staging. 

1. Misrepresentation Issues

If you fail to disclose that your images are virtually staged, buyers can feel misled when the home doesn’t look like on the images when they come to the actual showing. 

However, this can easily be avoided by marking your real estate images as “virtually staged” or adding before and after photos of the room.

This is also the best practice to make sure you stay compliant with the MLS. For more details, you can check out our blog post on Is Virtual Staging Legal?

2. Must Be Done by a Professional

Virtual staging must be performed by a professional to provide homebuyers with the quality they expect and demand. 

Virtual staging performed by a novice can look fake or unrealistic, which only makes the space feel off-putting and discourages buyers from physically touring the home.

With this in mind, always invest in an AI virtual staging service. 

Is Virtual Staging Worth It?

Yes! There’s simply no question that virtual staging is worth it for Realtors, agents, and sellers.

First of all, it’s a fraction of the cost of physical home staging. And you can have a marketing image ready and uploaded onto the MLS within 24 hours. 

Compare that to physical staging that normally takes between a week and two weeks to set up, photograph, and get the listing online. 

With so much marketing taking place digitally these days, it’s easier than ever to market your listings online.

And most prospective buyers prefer to view photos online first as opposed to a physical visit. They first want to see if it’s worth it visiting the property for a closer look.

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PhotoUp’s AI Virtual Staging for Stunning Real Estate Photos 

Virtually staging empty spaces help prospective homebuyers visualize the space better and imagine themselves living in the home.

As you can see from the example above, it helps showcasing the home’s full potential.

The extensive AI virtual staging library and the advanced technology utilized by PhotoUp allow you to have rooms customized exactly as you want them with minimal cost and effort.

PhotoUp makes virtual staging quick, effortless and affordable. Our full range of virtual staging services include:

• Virtually staging for vacant or furnished rooms
• Redesigns and full makeovers
• Color changes for walls, furnishings, and flooring
• Digital decluttering, repairs, and updates
• Virtual landscaping
• And more.

Not only that, PhotoUp is a non-stop-shop for real estate marketing professionals and also offer services such as: 

• Real estate photo editing
• Single property websites 
• Property flyers
• Virtual house tours 
• And much more!

PhotoUp AI Virtual Staging Demo

To see how easy it is to get started with PhotoUp, you can check out our virtual staging demo:

It’s as simple as 1-2-3!

So why wait?!

Sign up for a free PhotoUp account today, and let our advanced AI technology make your listing photos look captivating, modern, and fresh.

Additionally, the virtually staged images are high-resolution, optimized for the web, and ready for use on your MLS and favorite real estate marketing platforms.

We hope this blog post helped you realize the pros and cons of real estate virtual staging. If you enjoyed reading this post, you may also want to check out the following resources:

• Best Virtual Staging Companies of 2026 (Rated & Compared)
• How to Do Virtual Home Staging Online
• High End Virtual Staging for Luxury Listings
• 10 Benefits of Virtual Staging for Estate Agents
• Best Virtual Staging App and Software for Real Estate

Are you trying to decide if virtual staging for your real estate business is for you?

Real estate agents often have questions about whether to stage a vacant home or not. In nearly all cases, this comes down to the price point of the listing.

For starters, traditional home staging easily costs $500-800+ per month on the low end. And this can be much higher in larger markets or for luxury homes. 

While physically staging a property will likely provide a return on investment (ROI) for high-end homes in the luxury market (defined as having a listing price over $1,000,000), virtual staging is a smarter move for the average home listing.

But what’s virtual staging, you may ask? Let’s clear that out first.

What Is Virtual Staging?

Virtual staging is the process of adding digital (‘virtual’) furniture to photos taken of a vacant or partially vacant home or commercial space.

Typically, this is done by a professional virtual staging company (see our list below) wherein you upload a few photos of a vacant home, select a style, and volià.

Best of all, you’ll have your photos virtually staged within 24-48 hours, ready to market your property listing.

Let’s explore when to physically vs virtually stage a home, what rooms to stage, what styles to select, and how much virtual staging costs next. 

When to Physically Stage vs Virtually Stage a Home

First and foremost, staging a home (physical or virtual) is indisputably a good idea.

Not only does it make you look good to your current and prospective buyers, but it’ll likely help your listings sell for more money and faster.

For instance, according to a 2018 survey of over 4,200 homes by Home Staging Resource, 85% of staged homes sold for 6-25% more than comparable non-staged homes in any given US location.

That’s real money! 

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Given the median listing price of a home in the US in October of 2021 was $380,000, this could help a home seller rake in an extra $20,000-90,000.

Not bad!

As good as this sounds, don’t go calling your local staging company quite yet.

Physical home staging is almost always reserved for higher-end homes, so the data from the survey above is likely skewed.

In fact, the gains will likely be more moderate (even nonexistent) when physically staging a more average home.

And since it can be difficult to know if physical staging for a home will ultimately pay off, a good rule of thumb is if your listing is under $1,000,000, virtual staging is likely the best option for staging.

Now, let’s take a quick look at some examples.

Virtual Staging Real Estate Examples

Here are some before and after examples of virtually staged images we’ve completed here at PhotoUp.

Can you imagine yourself living in any of these rooms? We bet you can!

To sell a home, you need to convey a feeling of a stylish and “homey” place, where people can see themselves living.

What Are the Benefits of Virtual Staging?

Let’s elaborate on this further, and present the main benefits of virtual staging:

• Virtual staging is much more cost effective than traditional staging (as in, 60-90% less expensive).
• Realistic virtual staging can generate more online interest.
• All else equal, staged homes often sell for more money.
• A majority of agents say virtual staging helped them sell a vacant home faster.
• It takes less coordination and brain power: upload photos and you’re done.
• The vast majority of buyers find it easier to visualize a staged space vs a vacant one. For instance, in 2017 nearly 1 in 3 home buyers bid on a home they hadn’t physically seen.
• Lastly, you can choose an interior design style that best fits your space.

Is There DIY Virtual Staging Software?

The answer to this is both yes and… no. 

To start with the yes, DIY (Do It Yourself) virtual staging software exist. And you can do it yourself…

However, between the time, cost, and lower quality output that you get from DIY apps vs a professional virtual staging company, it’s an easy choice.

We recommend that you hire a professional!

Why?

First of all, when hiring a professional virtual staging company, you’ll save tons of time (as in TONS, all caps) and get much better results.

Second, often you can get your photos virtually staged at or near the same cost.

However, if you find yourself with plenty of free time, the more popular DIY staging apps are:

• Visual Stager – web app, credit based ($16 per image)
• Room Planner – iOS, in-app purchases
• iStaging – iOS or Android, monthly subscription

Virtual Staging Is More Complicated Than You May Think

One of the major reasons why DIY virtual staging apps haven’t really taken off is that virtual staging is actually rather complicated.

For instance, even with a great eye for interior design, it takes a lot of time to select, rotate, scale, and place virtual furniture one-by-one.

Additionally, professional virtual staging companies use much more advanced technology that’s more expensive and complicated, namely 3DMax by autodesk.

This software allows for better digital lighting and rendering, which is one of the major factors in making virtual staging look realistic.

Also, a lot of people ask us if it’s possible to virtually stage with Adobe Photoshop?

And the simple answer is no.

For starters, it’s a photo editing program that can’t do professional virtual staging at the adequate level needed in professional real estate marketing.

Second, beyond just the technical side, professional virtual staging companies often build their own proprietary furniture libraries, which are more stylish than DIY apps.

So, what we’re trying to say is…

When downloading one of these apps, you’ll quickly find out that you should probably stick to what you are good at, selling real estate.

Where Virtual Staging Fits Into the Agent’s Sales Funnel

Whether from the buyer side or the seller side, virtual staging for real estate can play a critical role in an agent’s marketing strategy for vacant spaces. 

Let’s start with the buyer’s perspective.

Buyer Perspective

It’s a well known fact that over 90% of home buyers search online for their next home, which is the beginning of the sales funnel for a real estate agent:

1. A prospective home buyer searches for homes online
2. He/she contacts their agent for a viewing
3. Buyer writes an offer on a property

And the key tool to convert online buyer eyeballs into more physical viewings, faster sales, and higher closing prices are amazing photos.

In a similar way that an agent helps buyers visualize themselves in their future home by having their sellers take down personal photos from the walls, adding photo-realistic virtual furniture to a vacant space can help online home buyers visualize a space. 

Seller Perspective

On the flip side, when you’re interviewing with a new prospective home seller, having a few examples of your virtual staging offerings can really leave an impact and help you win new listings.

This is best presented as part of your comprehensive media marketing strategy, which for most listings should include professional photos and a single property website.

Also, a combination of virtual or 3D tours, AI virtual staging, and a video walk through are common marketing tools.

Anyway, the point is that most real estate agents know how to put a sign in the yard and print some flyers.

But a strong, comprehensive digital marketing strategy will undoubtedly stand out and help you start winning more listings.

Virtual Staging: Only for Vacant Homes?

What’s that you say? Your seller’s home isn’t vacant?

While it’s true that not all homes need virtual staging, virtual staging isn’t just for vacant homes.

Unlike photos, where you need up to 20-30 photos of a property, virtual staging often only requires 2-4 photos to showcase a home.

As such, for spaces that are overly cluttered and where the furniture is dated, or the space is downright poorly decorated, virtual staging can save the day.

In addition, most virtual staging companies, including PhotoUp, offer real estate photo editing services that include major object removal.

Have too many family portraits in the bedroom? See yah later!

A 70s retro orange couch? Bye bye!

While you need to take care not to remove any permanent fixtures in a home while marketing, US real estate law does allow for agents to edit photos.

For instance, they can remove and add “personal property” such as wall hangings, rugs, and furniture of all sorts.

But what rooms are most important to stage?

We’re so glad you asked…

Which Rooms Should Be Virtually Staged?

Since 2011, PhotoUp has done real estate photo editing for nearly 10 million photos and virtually staged many thousands more.

Pulling from our historical data, we find that real estate agents order virtual staging for living rooms 33% of the time and bedrooms 31%.

Additionally, dining rooms are coming in at third place at 16%.

Here’s a full breakdown:

So when in doubt, virtual staging a living room and the master bedroom is your best bet. Also, adding a dining room and patio is the icing on the cake.

What Furniture Styles Are Available With Virtual Staging?

Most virtual staging companies have at least a handful of popular interior design styles to choose from.

That said, the most common styles are American, Scandinavian, Modern, Farmhouse, and some variety of east coast Hamptons or Coastal.

Our internal data at PhotoUp largely shows that these styles are indeed the most popular.

Even better, because PhotoUp is a US-based company, unlike BoxBrownie and others, we also offer more regional styles that are specific to the US, including Mid-Century Modern, Luxury, and Southwestern styles.

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How Much Does Virtual Staging Cost?

Like any professional service, you get what you pay for.

Increasingly, there are many good virtual staging options in the $20-40 per image range.

Yes, you can find virtual staging companies that charge hundreds of dollars (if you have a luxury property, this might make sense), which isn’t needed in most cases.

Besides, the COVID-19 pandemic has accelerated the number of service providers in the virtual staging space, which has had a good market effect of pushing pricing lower and quality higher.

In addition, only two or three years ago, the staging wasn’t nearly as realistic looking and pricing was often $40-$60+ per image.

In our experience (and we’ve tried every major provider), providers in the $25-35 per image price point often offer the best quality to price tradeoff. 

Who Are the Best Virtual Staging Companies?

To be certain, we’re a bit biased on this topic given PhotoUp offers our own virtual staging service, starting at $3 per image.

We’ve worked very hard for the past five years to build one of the most comprehensive furniture libraries.

And we’re proud to say we offer more furniture styles, room types, and have a better online furniture library and order process than any of our competitors.

As part of our commitment to being the market leader in real estate marketing, our team reviews every major virtual staging company in-depth every year, so you can see for yourself who is the best. 

Beyond Virtual Stagings

If you are a US-based customer, there’s a good chance PhotoUp is the right choice for your virtual staging needs.

PhotoUp is the only real estate marketing company to offer not just virtual stating, but also real estate photo editing services, single property websites, and property flyers.

In short, we’re your one-stop real estate marketing agency for real estate agents and media professionals.

So, why don’t you try us out?

Sign up for a free PhotoUp account today!

Don’t forget to mention this blog to receive 5 free credits to test out any of our real estate marketing products and services.

We hope you enjoyed this post on virtual staging 101 for real estate. If you did, you may also want to check out our reviews of other virtual staging companies:

What is Virtual Staging & Why You Should Offer It

Virtual staging is the art of digitally adding (or removing) items from a real estate photograph. It’s a godsend for real estate photographers. With a little bit of editing, you can clean up a dirty, cluttered room, or add tasteful features to an empty room to make it look more appealing, livable, and marketable.

Compelling real estate photographs are one of the most powerful tools that a realtor has to work with. It makes marketing homes so much easier, and a great photograph can actually sell a listing all by itself. Utilizing virtual staging, instead of with actual real furniture, saves a realtor both time and money. As a real estate photographer, you should be offering virtual staging as an additional service, alongside your basic photography.

Here’s the top three reasons why real estate photographers should be offering virtual staging to their clients:

More Revenue

First and foremost, you can make extra money by offering virtual staging. After all, you’re the one who has secured the job, set up the shoot, took the pictures and managed the relationship with the agent. Why should you allow someone else to come in at the end and earn more money off your hard work?

Of course, taking great real estate photographs is what you do best, and should remain the focus of your efforts. But virtual staging, alongside 3D tours, floor plans, drone photography, and property websites are a few add-ons that you will add to your bottom line on any job.

Don’t forget that realtors have spent years physically staging homes. They know how much time, money and effort it takes to create a specific look for a previously empty room. They’ll be thrilled to see what you can deliver and how quickly and affordably it all comes together.

Better Product

There is no question that virtual staging can help you offer better marketing material to your real estate clients. There’s nothing more distracting than looking at a picture of a cluttered room and trying to envision yourself living there. It can ruin a potential buyer’s first impressions and when selling real estate, sometimes the first impression is all you have.

Or you can offer a very different look and feel to an empty room depending on the client’s taste. From Mid Century Modern to Hamptons Beach House – you get to wave a magic wand and adjust the look of the room to give the buyer a great idea of how much potential there is to the property.

With virtual staging, you can become the magician for your clients.

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Minimal Effort

The best news of all is how easy this is to achieve. There are literally teams of world-class designers and editors waiting to help real estate photographers turn their photos into virtually staged masterpieces. You don’t have to know anything about Photoshop or interior design to make virtual staging happen. All you need to do is sign up with a professional real estate photo editing service and you can instantly start charging for your services. It’s that easy.

How To Do Virtual Staging

The first thing to remember is that virtual staging is no substitute for a great photograph. Don’t think about it as ‘we’ll just fix it in the edit’. Focus on getting good, clean pictures. Then sign up with a service like PhotoUp or BoxBrownie that suits your style and budget. Choose the right format for your pictures, and then the style of furniture that you would like to see in the room.

Be aware that some services charge extra to remove items and to make revisions, so make sure you know and understand the terms of the company you’re working with.

Once you get up and running with a virtual staging company, you’ll see that it’s a ‘no-brainer’ to offer this service to your clients. Not only does it add an additional service to your business and increase your bottom line, but it’s also a fun and creative endeavour to undertake. You’ll enjoy selecting furniture and styles and re-imaging rooms in new and unique ways that keep the job interesting, while also being a valuable service to your clients.

Sign up today for a free trial with PhotoUp and let’s explore how we can work with you to create incredible virtual staging images for your clients.