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Photographers and sales agents increasingly choose to work with a dedicated real estate photo editor.

A dedicated real estate photo editor saves you time and money, delivering consistent results and style of photography. 

Real estate photos play a crucial role in sales, and there are many compelling reasons why real estate photographers and sales professionals should hire a dedicated photo editor. 

So, in this post, we’ll explore those benefits and show you how to save time and money by working with a dedicated real estate photo editor. 

What Is a Dedicated Real Estate Photo Editor?

What Is a Dedicated Real Estate Photo Editor?

Working with a dedicated photo editor means the same photo editor or a team of photo editors work on all your images and accounts. 

Savvy sales professionals realize that having your real estate listing photos professionally edited is not a choice but a necessity.  

Real estate marketing has moved far beyond the days when an agent’s cell phone camera sufficed and unedited images could be used for your listings on the MLS. 

The quality and appeal of listing photography can easily make or break a sale, and homes featuring professionally edited photos receive 47% higher asking prices per square foot. 

While working with professional photo editors is a must, there are even more advantages to working with a dedicated photo editor. Here are just a few of those advantages to your business:

  • Photo culling and organization
  • Consistency of style and quality
  • Easy custom branding and labeling
  • Account management and photo delivery and placement

A dedicated photo editor can also help you with other real estate marketing tasks, including:

Real Estate Flyers by PhotoUp
Real Estate Flyers by PhotoUp

Now that you know what dedicated photo editing is, let’s take a closer look at how using a dedicated editor saves you time and money.

A Dedicated Real Estate Photo Editor Saves Time and Money

Here are the reasons working with a dedicated real estate photo editor saves you time and money.

1. A Dedicated Real Estate Photo Editor Saves You Time

Hiring a dedicated photo editor can save you valuable time. Even basic photo editing tasks can take many hours. 

And often, you’ll need more than just basic retouching of the photos. You’ll need editing services such as:

  • Correct exposure levels
  • Remove harsh shadows or fix the lack of light
  • Reduce the noise in blurred images that were taken without a tripod  
  • Image cropping and other effects
  • Lawn greening and landscape enhancement
  • Sky replacements, twilight editing, or day-to-dusk transformations
  • Clutter and object removal
  • Perspective and line and angle corrections
  • And more!

Such editing tasks can double or triple the required editing time.

A dedicated photo editing service is experienced in delivering quality results under time pressure, and they have the skill and techniques to speed up their work to meet pressing deadlines.

A Dedicated Real Estate Photo Editor Saves You Time

For example, a dedicated editor works full-time with various editing tools such as Photoshop and Lightroom and knows all the unique features and techniques that can boost image quality.

Given the dedicated editor’s skills and knowledge, they can improve your photos in the best, quickest, and most efficient manner.

High-Quality & Consistent

Real Estate Photo Editing

Hire a dedicated editor with performance metrics from $7/hour.

2. A Dedicated Real Estate Photo Editor Saves You Money

real estate photo editor

Like any business, it is essential to keep your costs down and focus on increasing profits. 

Hiring a dedicated photo editor will save you money versus doing the editing yourself. Why? First, because time is money

  • Photo editing services done by professional providers are reasonably priced 
  • You’ll be able to better focus your efforts on serving each client and finding new ones

This will give you a distinct advantage over your competitors, who are spending countless hours in post-production.

But there’s another way in which dedicated photo editing saves you money. So, let’s look at photo editing costs in more detail. 

Consider this example – the average dedicated editor outputs 1,800+ edits per month for a final cost per edit of just $0.72. 

We have even seen results of $0.50 per edit. That’s amazing if you think about how much time you’ll save and the increase in image quality!

Finally, hiring a dedicated real estate photo editor will pay for itself. How? By helping you grow your business and getting you more clients.

Simply stated, a dedicated photo editor who learns your specific photo editing style delivers maximum consistency and quality. 

And consistency in marketing matters. For example, think about the following:

  • Your existing and potential clients come to know and appreciate your unique style of photography
  • Such consistency in branding and marketing instills confidence in your work
  • It also helps you stand out in the crowd of real estate sales professionals

You can ensure consistent work and stunning photography by using a dedicated editor whom you can get to know and who will get to know your brand deeply. 

The higher quality marketing efforts will translate into more clients and sales.

FAQs – Summary

real estate photo editor

Q. How much does hiring a dedicated real estate photo editor cost?

A.   You can hire dedicated photo editors on simple three-month rolling contracts for less than $10 per hour.  A contracted dedicated photo editor starts at $1,295/month (about $7.62/hour and $0.72 per edit). This includes the editor’s compensation, monthly bonus (based on performance), workstation, editing software, and health care.

Q. How does hiring a dedicated photo editor save me money?

A. While the contracted cost might seem expensive at first, it’s actually cheaper than paying for photo editing on demand. The average editor for the average client processes around 1,900 credits per month. The contracted cost per credit is $0.72, less than half the $1.50 per credit you’d pay on demand. 

Q. Will working with a dedicated real estate photo editor save me time?

A. Definitely. Photographers and sales agents working with a dedicated photo editor report that they can’t believe how much time they save! Once you have your dedicated photo editor in place, you’ll save dozens of hours each month.  Think about how many more clients you can secure using that time for marketing and networking.

Now that you understand the benefits of working with a dedicated real estate photo editor, let us show you how to find one!

High-Quality & Consistent

Real Estate Photo Editing

Hire a dedicated editor with performance metrics from $7/hour.

Let PhotoUp Connect You With a Dedicated Photo Editor

Let PhotoUp Connect You With a Dedicated Photo Editor

How do you get started working with a dedicated photo editor? It’s quite easy and only takes 2 simple steps: 

  1. Email the sales team at support@photoup.net to say you’re interested in testing a dedicated editor!
  2. Upload a Dedicated Editor Trial where you can send one set of images to 3 different dedicated editor applicants.

Dedicated Editor Trail Batch

For more information, you can check out the trial demo here:

PhotoUp will work with you during the free trial until you’re satisfied with the results and service.

After reviewing the images, you can set up an interview with the best editor(s) and then move into a one-month trial.

And that’s it!

Real estate marketing goes beyond photo editing. And PhotoUp offers the full range of services, so make them your go-to partner for all your real estate marketing needs, including:

So, why wait? 

Sign up for a free PhotoUp account today and get started now!

In today’s post, you learned how to save time and money with a dedicated real estate photo editor. If you enjoyed reading this post, you may also want to check out the following resources:

Gregory Gronbacher

Real Estate Sales Agent / Professional Blogger

Gregory is a real estate sales agent and a state-certified instructor of real estate licensing and law. Originally from New York City, he's called Grand Rapids, Michigan home since 1995.

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