Table of Contents
- Tips for Making Real Estate Photography Look Professional
- Editing Your Real Estate Photography Is a Must!
- Leverage Professional Real Estate Photo Editing
Real estate photography is a critical aspect of showcasing a property and attracting potential buyers. Professional-looking photos can make a significant difference in how quickly a property sells and at what price.
In this post, we’ll discuss how to make your real estate photos look professional. We’ll also cover why editing your real estate photography is a must if you want your images to attract potential buyers and sell for a higher price.
Let’s get into the nitty-gritty!
Tips for Making Real Estate Photography Look Professional
Half of over $1 million properties use poor-quality photographs. To avoid being put in this category, here are a few tips for making your real estate photos look professional.
Use a High-Quality Camera
A professional-grade camera will produce sharper, more detailed images than a smartphone camera. Investing in a high-quality camera will pay off in the long run.
Ensure Proper Lighting
Lighting can make or break a photo. Make sure the property is well-lit, both inside and out. Use natural light whenever possible, and if necessary, supplement with artificial lighting.
Stage the Home
Before taking photos, remove any clutter and personal items from the property. This will help the potential buyer envision themselves living in the space. Make sure that the furniture is arranged in a way that is visually pleasing and makes the rooms look as spacious as possible.
If there’s no time to stage the home or if the property is vacant, you can use virtual staging to create a warm and inviting home with lots of modern and fresh design styles.
Use a Wide-Angle Camera Lens
A wide-angle lens will allow you to capture more of the room in a single shot, making the space appear larger and more open.
For more information, you can visit our blog post on the best lens for real estate photography (top 15 picks).
Take Multiple Shots
Take a variety of shots, including wide-angle shots, details, and close-ups. This will give potential buyers a comprehensive view of the property.
Use a Tripod
A steady camera is essential for capturing sharp images. Use a tripod to minimize camera shake and ensure that your photos come out crisp and clear.
By following these tips, you’ll be able to take professional-looking real estate photos that will attract potential buyers and help your properties sell faster.
But wait! Don’t forget the most crucial step in producing top-notch real estate photography, which is post-processing.
Editing Your Real Estate Photography Is a Must!
Now to the most crucial aspect of making your real estate photos look professional – photo editing!
Photo editing is essential to create high-quality real estate photos that will present the property in its best possible light. It can also help to highlight the home’s best features and downplay any possible imperfections.
Professionally edited real estate images can make the property more appealing to potential buyers and help to sell it more quickly and even for a higher price.
Consider these statistics:
- Statistics by the National Association of Realtors show that 87% of homebuyers on the internet found images to be among the most useful features of listing websites when looking for new homes they might like
- 83% of buyers said pictures as very important in helping them choose which homes they will visit
- 61.3% of brokers believe high-quality photography is ‘crucial’ for selling homes
- About 32% of homes with high-quality photographs sell faster than those without visuals
- Listings with professional photos earn a 1,200% increase in social media shares
- And 68% of potential buyers say that great photos made them want to visit the home
These stats show how important high-quality real estate photos are to captivate potential buyers and get them to want to visit the home. In other words, the goal is to establish an emotional connection with the viewer through your photos.
Additionally, editing can help to correct technical issues such as lighting, vertical lines, and color balance, and can make a dull photo look warm and inviting.
For example, twilight real estate photo editing is great to create a romantic and mystic glow to exterior photos. For more editing tips, you can visit our blog post on how to edit real estate photos (top 11 techniques).
Leverage Professional Real Estate Photo Editing
Real estate photo editing is not just about submitting quality photos. Sure, you can edit the photos yourself but that takes time and effort on each and every home you shoot.
More importantly, the time you spend editing photos is time that you could spend with family and friends or shooting more properties.
It simply comes down to opportunity costs and what’s worth more to you.
Outsourcing your real estate photo editing to a professional photo editing company like PhotoUp is a smart choice if you want to grow and scale your business, and if you’re looking to free up time.
Here are just a few things that image outsourcing can do for you:
- Free up time to shoot more properties
- Allows you to spend more time marketing your business and gaining new clients
- Gives you more time to build lasting relationships with clients
- Allows you to spend more time with friends and family
- Lets you get more sleep while your team is busy editing
- Improves quality – photo editors know a lot of tricks to make your photos look even better
- And more!
What Is PhotoUp?
PhotoUp has more than 10 years of experience in the business and employs several hundred photo editors around the world, making it hard to match our quality, service, and pricing.
We have a team of highly talented real estate photo editors who are ready and eagerly waiting to take the editing off your plate and can help with for example:
- Image brightness and exposure correction
- Color and tone adjustments
- Window masking and glare reduction
- Clutter and advanced object removal
- Line and angle corrections
- HDR editing and manual blending
- Harsh shadows and lack of light
- Sky replacements
- Twilight and day-to-dusk editing
- And much more!
You may also be pleased to know that you can find everything you need for your real estate marketing needs under one roof, as PhotoUp also offers additional services such as:
- Virtual staging
- Video editing
- Real estate photographer websites
- Single property websites
- Floor plans
- House portraits
- Property flyers
- And virtual Assistants
Best yet, you’ll also get access to our user-friendly software, so you can upload and receive photos, and send instructions and feedback. As well as track and manage team members and clients, store final images, and more!
PhotoUp Real Estate Photo Editing Uploader
For more details have a look at the real estate photo editing uploader demo to see how easy it is to get started:
It’s as easy as 1-2-3!
Did we say that our photo editing starts at the low cost of $1.15 per image depending on your subscription… And for a limited time, you even get 10 free edits when you sign up for a PhotoUp account!
So sign up for a free PhotoUp account today, and let our expert photo editors help you make your real estate photos look professional and simply stunning!
We hope this post helped you learn how to make your real estate photos look of top-notch quality. If you found this post useful, you may also want to check out the following resources: